Creating a marketing strategy is more than budget planning. It’s sales.
When you create a business marketing strategy, you do more than regulate your budget. You begin to give yourself the tools for long term business success.
By crafting a repeatable, measurable marketing plan, your business can gain a big picture view of what is working, what doesn’t work, and how to improve your global brand evangelism. So, in a way, your marketing plan is your sales funnel blueprint.